As a senior fellow at Wharton's Mack Center for Technological Innovation at the University of Pennsylvania, Larry Huston has helped business leaders and their companies explore profitable innovation — the dynamic process of continually creating new business models, improving customer experience, opening new markets and launching new products.
Innovation Networks: Looking for Ideas Outside the Company
Larry explains how a company's future competitive advantage will depend on "innovation networks" -- individuals and organizations outside a company that can help it solve problems and find new ideas for creating growth.
Finding That Sweet Spot: A New Way to Drive Innovation
In this podcast, Larry outlines the flexible innovation process that lets your company quickly adapt to - and profit from - changes in customers, competitors, or markets by capitalizing on the "sweet spot" between emerging trends, organizational capabilities, and unmet market needs.
